Relaunch Experience KMS

Overall production for KAO Benelux – KMS relaunch – 450 guests

Over a 450 hairdressers from all over the country were welcomed in Amersfoort at the Prodent Fabriek for the relaunch of KMS.

Simon Miller and Edwin Raaijmakers both lead the show at the catwalk and introduced many KMS professionals and models on stage. At the catwalk the new KMS was presented and the professionals showed the new products. 

During the after party several booths were manned by KMS professionals, delicious food was served from a specular food truck . A tattoe artist made tattoes for fans and a street artist painted the audience. A DJ made the show and created a nice atmosphere during the evening. A goodie bag with the new KMS products was offered to all guests.

Photocredits : Bobby Regensburg

 

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KMS - KAO Benelux

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